SportsFronts | Hashtag Sports

Thursday, June 27, 2019


Showcasing the leading sports publishers and platforms serving today’s connected fan

Digital Content Showcase

We've gathered them in one place to show you what's next in sports media.

SportsFronts is a half-day main stage showcase at Hashtag Sports 2019 featuring original discussions and presentations from executives of the leading media companies, publishers and platforms.

Sports is the driving force behind the ways in which live and on-demand media is sold, distributed, and consumed. As a result, sports publishers and networks are tasked with developing the next-generation of viewer experiences and creating content that is equal parts engagement and entertainment.

2019 Sessions

The Role of a Modern Sports Media Company - Community Building & Engagement

Session Info

Thursday 6/27.9:40AM.Main Stage

Today’s sports fan expects something different: they don’t want to be spoken to as much as included in the conversation and in a dialogue they understand. Bleacher Report was built from the ground up to reach these young fans and is constantly evolving to meet their needs and content consumption patterns. Howard Mittman, Bleacher Report CEO, will discuss how B/R fits into the larger sports media landscape with a smart portfolio of brands that reaches more than 200 million fans every month and a mobile app that is designed to tap into features a younger generation of digital first mobile users expect while building real communities. He will discuss how B/R is able to authentically engage today’s fans through a suite of brands including B/R Football, House of Highlights, B/R Betting, B/R Kicks and B/R Hoops, which in turn create additional revenue channels for the company.

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Howard Mittman
CEO
Bleacher Report

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Ben Mullin
Digital Media and Advertising Reporter
WSJ


OTT Disruption: A Conversation with DAZN

Session Info

Thursday 6/27.10:15AM.Main Stage

A year ago, DAZN was an unknown entity in America. Today, the streaming platform mentioned in the same sentence as the largest media brands in the world and plans to contend for premium U.S. sports rights within the next few years. In this conversation, DAZN EVP Joseph Markowski and ChangeUp Host Adnan Virk will discuss the company’s ascension over the last 12 months and what’s next in sports OTT.

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Adnan Virk
Host
ChangeUp

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Joseph Markowski
EVP, North America
DAZN

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Bonnie Bernstein
Founder & Journalist
Walk Swiftly Productions


ESPN: Reaching New Audiences

Session Info

Thursday 6/27.11:15AM.Main Stage

All companies are challenged with the task of expanding their audience and this includes sports media companies. ESPN has learned to embrace the ever-changing media landscape and strives to serve sports fans wherever they may be and on which ever platform they prefer. ESPN execs and talent discuss how they are identifying and programming to reach new audiences.

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Connor Schell
EVP, Content
ESPN

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Mina Kimes
Senior Writer, Podcast Host and Commentator
ESPN

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Laura Gentile
SVP, Marketing
ESPN

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Kerry Flynn
Platforms Reporter
Digiday


Amazon: The Future of Live Sports Streaming

Session Info

Thursday 6/27.11:50AM.Main Stage

Fans have high expectations when it comes to watching sports. Period. The viewing experience is of the utmost importance no matter if a fan is sitting court-side or couch-side, and Amazon Prime Video is making its mark on the sport streaming world. With the introduction of X-Ray, one of Prime Video’s most innovative features across TV, movies and live sports content, fans can enjoy Thursday Night Football like never before with the integration of dynamic stats and information. From access to tailored stat overlays, play history, team info, merchandise storefronts and more with the click of a remote, live sports streaming is continuously evolving with a focus on the core fan experience. Prime Video continues to innovate around how fans engage with games with the return of Andrea Kremer and Hannah Storm, the first all-woman team to provide commentary and analysis for NFL games. This session will take a look back at the past, present and future of live sports streaming and how Prime Video continues to create new and improved experiences for both fans and streamers alike.

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Andrea Kremer
Thursday Night Football Announcer
Amazon Prime Video

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Hannah Storm
Thursday Night Football Announcer
Amazon Prime Video

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Marie Donoghue
VP of Sports Video
Amazon Prime Video

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Felicia Yue
Senior Manager
Amazon Prime Video


Who Was Here in 2018?

  • Jay Williams

    Athlete

  • Ed Erhardt

    President, Global Sales
    & Marketing

  • Sandra Lopez

    GM & VP

  • Elena Bergeron

    Editor-in-Chief

  • Mike Greenberg

    Co-Host, Get Up!

  • Erika Nardini

    CEO

  • Richard Irving

    VP, Product

  • Omar Raja

    Founder, House of Highlights

  • Bonin Bough

    Producer & Host

  • Victor Cruz

    Co-Host

  • Geoff Reiss

    VP & GM, Sports

  • Daniel Carcillo

    Founder & Stanley Cup Winner

  • Rick Cordella

    GM, Digital Media

  • LZ Granderson

    Senior Writer

  • Rory Brown

    President