Live in the Moment: How Real-Time Content Is Elevating Campaigns to a New Level


Wednesday, 6/26/2019 | TimesCenter | Main Stage at 1:30PM


What You Will Learn

The combination of live sports data and deep customer insights is revolutionizing the way brands connect with fans as the action occurs, using live sports content such as statistics or instant video highlights to build personal and contextual campaigns. This session will look at the challenges brands face to stand out from their competition and how the answer might lie in real-time content that boosts brand equity, lowers acquisition and conversion costs and grows long-term engagement.

Josh Linforth
Chris Termini
Ramzi BenSaid
Hemal Jhaveri
Presented with
06/26/2019 1:30 PM 06/26/2019 2:00 PM America/New_York Live in the Moment: How Real-Time Content Is Elevating Campaigns to a New Level Hashtag Sports 2019 Session TimesCenter false MM/DD/YYYY

Session Speakers

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