ESPN: Driving the Social Fan Experience with Talent, Content and Tech


Wednesday, 6/26/2019 | TimesCenter | Main Stage at 11:50AM


What You Will Learn

Social media is now where fans experience and share the daily and unforgettable moments in sports. How do content providers ensure that their social feeds are filled with relevant, up-to-the-minute content that fans crave? By curating compelling content and mobilizing their entire community for immediate social distribution and publishing.

Join Kaitee Daley, Senior Director, Digital at ESPN, along with two-time MLB All-Star and Greenfly Co-founder, Shawn Green, as they discuss how ESPN is shaping modern fan experiences with its integration of on-air talent, content and tech. The result? Daily distribution of thousands of assets within the ESPN ecosystem for real-time, multi-platform publishing to sports fans everywhere. As moderated by Andrew Patterson, Vice President of Partnerships & Strategy at Greenfly, you'll learn how to expand your own reach and engagement by giving fans timely and unique perspectives on sports.

Shawn Green
Kaitee Daley
Andrew Patterson
Presented with
Add to Calendar 06/26/2019 11:50 AM 06/26/2019 12:20 AM America/New_York ESPN: Driving the Social Fan Experience with Talent, Content and Tech Hashtag Sports 2019 Session TimesCenter false MM/DD/YYYY

Session Speakers

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